a printer, not a bureaucrat.   Choose a shop producing between $10 million to $100 million; choose a shop where the boss is ready to respond to
                                   (a) you, and
                                   (b) your actual work of printing;
so your work won't fall off the train.

a)  PrintEasy is your catalog printing best path.   You gain the advantage of our volume.   Every morning brings us daily JobStatus.   That means your work is safer, less vulnerable, not going to fall off the train.

b)  If the dollars you invest in your catalog printing are a  lot  less  than, say, L. L. Bean's  $30 million/year,  and if you don't  have a dozen in-house staffers to manage that printing,  then
you're the one for whose catalog printing PrintEasy can do the most good.

All printing is manufacturing.
Commercial Printing is custom manufacturing, so

"pre-press and setup" are a big part of cost, and
"pre-press and setup" are a big part of quality, good-or-bad.

It's just not the same as printing the New York Times, where everything has been done before, just change the text-&-pix,  done,  finished, everything the same today as it was yesterday.

            Organizing a print shop to do exactly that, to staff-&-schedule adequately for custom, ad hoc pre-press, setup, and turnaround, is one way commercial printing is defined.

            Other classes of printing (eg, "publication" printing) simply don't happen that way.  Printing a newspaper, where everything has been done before   --    the same way    --  is a different strategic choice, a different strategic competence, a different kind of shop.

            Commercial catalog printing from the Midwest carries the extra benefit of a critical mass of skilled craftsman, and a critical mass of specialization (the right hardware),  all the natural result of the fact that 80%  --    eighty percent   --   of all America's printing (except newspapers) is produced in three Midwestern states,  Illinois,  Iowa,  and  Wisconsin.